Forward with Ford Consumer Trends Conference

About five minutes ago I accepted an invitation to attend the 2011 Forward with Ford Conference in Dearborn, Michigan, to learn all about the new consumer trends and Ford’s response to them (June 22).

Hopefully they will unveil some new gadgets that will make life on the road – aka road trips – more comfortable (the itinerary makes it seem like we get to drive cars the second day).

I’ve never been to Detroit, either.

I can’t say I’ve heard too many good things, but I’ll give it the old college try.


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